The Untapped Opportunity to Build on University Ridership (Emerging Leaders Program)

Many higher education institutions around the country have partnerships with transit agencies or have their own transit systems that are free or heavily discounted for students. ELP Class of 2023 Group 5 surveyed college students and alumni to understand the impact of fare programs and rider trends on student and post-graduation transit use. Agency surveys and interviews provided supplemental information about current agency and university partnerships. Recommendations for improving communication with current students and targeting alumni to build ridership are provided.

Presenters:

  • Julia Gessner, First Transit
  • Jeremy Priddy, Transit Authority of River City
  • Kelsey Shannon, Pittsburgh Regional Transit
  • Hoki Tse, Ineo Systrans USA, Inc.

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The Untapped Opportunity to Build on University Ridership
04/10/2023 at 11:00 AM (EDT)  |  Recorded On: 05/01/2023
04/10/2023 at 11:00 AM (EDT)  |  Recorded On: 05/01/2023
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